INVESTOR RELATIONS

MARTMART.COM

AI-powered B2B brand matching platform.
13 years of accumulated company data plus proprietary AI scoring
connects manufacturers and distributors.

PROBLEM

Structural inefficiencies in B2B trade

Korea's B2B trade volume is ~2 quadrillion KRW annually. Digitization is under 8%. 92% still runs on phone calls, business cards, and trade shows.

Partner discovery: 3–6 months
Relies on personal networks and trade shows
Information asymmetry
Pricing, CAPA, and OEM terms stay opaque
Unverified partners
High trust cost for every new counterparty
Channel fragmentation
Home shopping / online / offline stay siloed
SOLUTION

AI-powered B2B matching platform

STEP 01
Register
Company and product data on-platform
STEP 02
AI Match
Best partners proposed within 72 hours
STEP 03
Commerce Listing
One-click Smartstore / Coupang listing
STEP 04
Escrow Prepayment
80% of transaction prepaid via escrow
From 3–6 months to 72 hours — 90%+ reduction.
PROPRIETARY IP

PSS v4.0 — Product Sellability Score

Naver Shopping real-transaction data + AI hybrid analysis. 2,638 products already scored. 3 patent applications planned.

Five-component multi-layer weighted scoring: marketability · profitability · competition · data quality · trend.
Composite matching formula: PSS×0.35 + CTS×0.30 + BAS×0.15 + response-rate×0.20

62.9
Cosmetics
62.2
Health food
57.7
Food
57.4
Beauty
S (80+): 0
A (65-79): 131
B (50-64): 1,808
C (0-49): 699
TRACTION

Traction to date

3,710
Company DB
Mfr 2,163 + Dist 1,547
2,638
Product DB
2,638
PSS scored
Completed
29x
Industry meetups
2013–2024
5,000+
SEA seller DB
Acquisition in progress (2026.04)
8,710+
Global network
Target
TECHNOLOGY

Systems already built

Currently executing a 3rd-round MSS Startup Growth R&D grant. The list below is running in production today.

4-DB distributed architecture
UTONG(source) · MATCH(PSS) · ADMIN(CTS) · MARTMART(service) Read/write split by role
25 automated cron jobs
PSS recompute · badge evaluation · trust score · matching engine · trade expiration Hourly to daily auto runs
25-badge system
Verification (BV·GV·OEM) · Trade (TS10–100) · Scale (1B–100B) · Special (FAST·TOP) Auto + manual issuance
72h escalation
48h auto-reminder → if no response by 72h Alternate supplier auto-connected
Expose/Seek reverse match
Buyer enters Seek tags → AI recommends suppliers holding matching Expose tags Demand-driven reverse matching
Trust score 0–1,000
Response rate (40%) + completion (25%) + rating (20%) + account age (15%) S/A/B/C grade auto-computed
4-tier membership
Free → Starter(₩99K) → Pro(₩290K) → Enterprise(₩590K) Approval quotas tiered
3 patents planned
Multi-layer scoring reverse-match algorithm 72h escalation processing method PSS+CTS composite weighting platform
PHILOSOPHY

MARTMART worldview

A B2B trading platform designed around 19 policies and 16 principles. Core philosophy:

01
Information opens only on mutual consent
Both sides stay masked until the deal is approved. Full disclosure after approval.
02
Trust is proven by action
Dynamic trust score from response rate, completion, and ratings. Badges are the resume.
03
Deals start from two-sided signals
Expose (supply) ∩ Seek (demand) tags ≥ 2 → a matching candidate.
04
Deal requests have a shelf life
Auto-expire at 15 days. Reminders at D+7 and D+12. No response → trust penalty.
05
Active traders are rewarded
Activity weight → higher search priority. Streak bonuses and quota expansion.
06
Trade knows no borders
Global Mama (GV verified). Same trust standard applied overseas.

16 principles · 19 policies · 25 badges → A platform that designs trading habits

MARKET SIZE

Market size

TAM
~900T KRW
Global B2B SaaS, CAGR 18.7%
SAM
~17T KRW
Korean B2B matching market
SOM
~110B KRW
Cosmetics + Health food

Korea B2B 2 quadrillion KRW · digitization under 8% · 92% blue ocean untapped

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